Browsing by Author "Asiedu, N.K."
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Item Motivating issues affecting students’ use of social media sites in Ghanaian tertiary institutions(Library Hi Tech, 2018-03) Asiedu, N.K.; Badu, E.E.Purpose Social media usage has become popular among the youth. The popularity and acceptance of this tool by the youth in large numbers make it necessary to find out more about the reasons why the youth are so interested in social media sites and as a result rely so much on it in every social engagement irrespective of the dangers or demerits it poses. The paper aims to discuss these issues. Design/methodology/approach With the adoption of survey methodology, this paper randomly selected 204 students majoring in sociology from University of Ghana and Kwame Nkrumah University of Science and Technology to participate in the study. Findings Using the uses and gratifications theory, this study identified the following: WhatsApp was found to be the most widely used social media tool in both institutions; chatting and keeping in touch with loved ones and maintaining distant relationships are the major factors that motivate students in both institutions to use social media sites. The results further indicated that students are highly influenced by social media sites and, therefore, this has become their main medium of communication within and outside campus. Practical implications Social media, one way or the other is controlling the world and everything in it. The exposure of students to this tool requires the taking of certain relevant measures to direct the focus of its usage in tertiary institutions. It is against this background that this paper strongly recommended its integration into the academic system and the enshrinement of social media policies in the handbook of university students in Ghana. Originality/value This paper adds to existing literature on students frequent use of social media and confirms the assumptions of the uses and gratifications theory which simply asks the question why and how people use media.Item Motivation and Behaviour in the use of Social Media Services in University Of Ghana and Kwame Nkrumah University of Science and Technology: A Comparative Study.(University of Ghana, 2015-07) Asiedu, N.K.; Badu, E.E.; Alemna, A.A.; University of Ghana, College of Education, School of Information and Communication Studies Department of Information StudiesThis study is about motivation and behaviour in the use of social media services among students of University of Ghana, Legon and Kwame Nkrumah University of Science and Technology, Kumasi. This study used the survey methodology. This method led to the application of random sampling technique which made sure that 204 final year undergraduate major Sociology students from both Universities had equal and independent chance of being selected for the study. The following are some of the major findings of the study; whatsapp was found to be the most widely used social media tool in both institutions; chatting and keeping in touch with loved ones and maintaining distant relationships are the major factors that motivate students in both institutions to use social media sites. Polite posting and comments, seeking the consent of friends before sharing their photos and videos and tolerating people’s views and comments were identified to be the acceptable behaviour students in both institutions exhibit on social media sites whereas breaching the privacy of people, posting of images, videos and messages to embarrass people , sharing of too intimate and too detailed personal information, stalking people and sending sexually explicit materials on social media platforms and the use of rough or harsh language on social media were on the other hand identified to be the unacceptable behaviour students in both institutions exhibit on social media platforms. Break in internet connectivity on the other hand was identified as the main challenge students in both institutions face when using social media. The following are the recommendations of the study: integration of social media into the academic system, implementation of social media policy, improvement in internet facilities on campus and sensitization of students.