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Department of Marketing and Entrepreneurship: Recent submissions
Now showing items 1-20 of 221
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Title:
AI-driven sustainability brand activism for family businesses: a future-proofing perspective article
Author:
Doe, J.K.
;
Hinson, R.E.
Date:
2023
Title:
The continuous search for new port governance models: experiences from a developing country
Author:
Andersen, T.
;
Aryee, J.
;
Acheampong, G.
;
Hansen, A.S.
Date:
2023
Title:
Safety, security, clean air and intention to experience: Do TikTok short video narratives matter?
Author:
Mohammed, I.
;
Mahmoud, M.A.
;
Ahmed, A.S.
;
Preko, A.
;
Mwin, N.
;
Clottey, E.K.
;
Boakye, B.
Date:
2023
Title:
The Moderating Role of State Regulation on Stakeholder Market Orientation and Sustainability Performance at Tourism Destinations
Author:
Tsetse, E.K.K.
;
Mahmoud, M.A.
;
Agbesi, E.K.
Date:
2023
Title:
Marketing horti-tourism and rural development for leveraging tourism agenda 2030: a perspective article
Author:
Mohammed, I.
;
Mahmoud, M.A.
;
Hinson, R.E.
Date:
2023
Title:
Stakeholder Influence on Adoption of Circular Economy Principles: Measuring Implications for Satisfaction and Green Legitimacy
Author:
Baah, C.
;
Afum, E.
;
Agyabeng-Mensah, Y.
;
Agyeman, D.O.
Date:
2022
Title:
Entrepreneurial orientation and SMEs export performance: The role of social media capital and business network ties
Author:
Mahmoud, M.A.
;
Gli, D.D.
;
Amoah, D.
;
Tweneboah-Koduah, E.Y.
Date:
2023
Title:
An investigation of celebrity brand hate influence in the arts marketing sector of Ghana
Author:
Mohammed, I.
;
Preko, A.
;
Ameyibor, L.E.K.
;
Feglo, M.
;
Agbemabiese, G.C.
Date:
2023
Title:
Salesforce Social Media Use, Adaptive Selling Behaviour and Consumer Outcomes in Consumer Electronics: An Emerging Market Perspective
Author:
Mohammed, I.
;
Asare, C.
;
Ofori, K.S.
;
et al.
Date:
2023
Title:
Determinants of Going Concern in the Banking Sector: Evidence from Ghana and Nigeria
Author:
Hammond, P.
;
Opoku, M.O.
Date:
2023
Title:
Do smaller businesses pay more bribes? Firm size, informal payments and mitigating strategies in Africa
Author:
Acheampong, G.
;
Rand, J.
Date:
2023
Title:
Reaching for the “Cloud”: The Case of an SME in a Developing Economy
Author:
Ansong, E.
;
Boateng, S.L.
Date:
2023
Title:
Using goal-setting theory and expectancy theory to understand career goal implementation in the hospitality industry
Author:
Gyepi-Garbrah, T.
;
Preko, A.
;
Mohammed, I.
;
Mohammed, I.
Date:
2023
Title:
Green Packaging, Environmental Awareness, Willingness to Pay and Consumers’ Purchase Decisions
Author:
Mahmoud, M.A.
;
Tsetse, E.K.K.
;
Tulasi, E.E.
;
Muddey, D.K.
Date:
2022
Title:
Exploring Consumers’ Intention to Adopt Mobile Payment Systems in Ghana
Author:
Ibrahim, M.
;
Appiah-Menka, A.
;
Hinson, R.E.
;
Stephen, A.
Date:
2022
Title:
Environmental orientation, relational capital and SMEs performance: do religious, cultural and mimetic orientations matter in a Sub-Saharan African economy?
Author:
Baah, C.
;
Afum, E.
;
Agyabeng-Mensah, Y.
;
Dacosta, E.
;
Opoku-Agyeman, D.
;
Nyame, C.
Date:
2022
Title:
Viewpoint: plotting a way forward for service research in and out of Africa
Author:
Boshoff, C.
;
Adeola, O.
;
Hinson, R.E.
;
Heinonen, K.
Date:
2022
Title:
Environmental orientation, relational capital and SMEs performance: do religious, cultural and mimetic orientations matter in a Sub-Saharan African economy?
Author:
Baah, C.
;
Afum, E.
;
Agyabeng-Mensah, Y.
;
Dacosta, E.
;
Opoku-Agyeman, D.
;
Nyame, C.
Date:
2022
Title:
Examining students’ satisfaction with online learning during the Covid-19 pandemic - an extended UTAUT2 approach
Author:
Kosiba, J.P.B.
;
Odoom, R.
;
Boateng, H.
;
Twum, K.K.
;
Abdul-Hamid, I.K.
Date:
2022
Title:
Determining mobile money service customer satisfaction and continuance usage through service quality
Author:
Twum, K.K.
;
Kosiba, J.P.B.
;
Hinson, R.E.
;
Gabrah, A.Y.B.
;
Assabil, E.N.
Date:
2022
Now showing items 1-20 of 221
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