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Showing 10 out of a total of 50 results for collection: Department of Marketing and Entrepreneurship.
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Entrepreneurial alertness and new venture performance: Facilitating roles of networking capability
Adomako, S.
;
Danso, A.
;
Boso, N.
;
Narteh, B.
(
International Small Business Journal: Researching Entrepreneurship
,
2018-01
)
Unleashing salesforce performance: The impacts of personal branding and technology in an emerging market
Amoako, G.K.
;
Okpattah, B.K.
(
Technology in Society
,
2018-08
)
Enhancing service firm performance through customer involvement capability and innovativeness
Anning-Dorson, T.
;
Hinson, R.E.
;
Amidu, M.
;
Nyamekye, M.B.
(
Management Research Review
,
2018-05
)
Dialogic features of brand South Africa’s website and tourists’ intentions to visit
Hinson, R.E.
;
Kosiba, J.P.B.
;
Boateng, H.
;
Odoom, R.
;
Gyampo, R.E.
(
European Business Review
,
2019-10-15
)
The role of theories in social marketing in predicting physical activity behavior among the youth
Tweneboah-Koduah, E.Y.
;
Adams, M.
;
Acheampong, G.
(
Journal of Social Marketing
,
2019-06-20
)
Passing on the baton A succession planning framework for family-owned businesses in Ghana
Buame, S.
;
Buckman, J.
;
Jones, P.
(
Journal of Entrepreneurship in Emerging Economies
,
2019-08-30
)
Culture and country choice of international students: evidence from Ghana
Mahmoud, M.A.
;
Oppong, E.
;
Twimasie, D.
;
Husseini, M.M.
;
Kastner, A.N.A.
;
Oppong, M.
(
JOURNAL OF MARKETING FOR HIGHER EDUCATION
,
2019-11-08
)
Corporate reputation and retail bank selection: the moderating role of brand image
Narteh, B.
;
Braimah, M.
(
International Journal of Retail & Distribution Management
,
2019-09-02
)
Branding and outcomes in small and medium-sized enterprises (SMEs): a resource–capability approach
Odoom, R.
;
Narteh, B.
;
Rand, J.
(
Journal of Small Business and Entrepreneurship
,
2017
)
Does past failure inhibit future entrepreneurial intent? Evidence from Ghana
Acheampong, G.
;
Tweneboah-Koduah, E.Y.
(
Journal of Small Business and Enterprise Development
,
2018-01
)
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Author
Acheampong, G. (8)
Hinson, R.E. (8)
Mahmoud, M.A. (8)
Narteh, B. (7)
Boateng, H. (5)
Odoom, R. (5)
Tweneboah-Koduah, E.Y. (5)
Afful‐Dadzie, A. (4)
Anning-Dorson, T. (3)
Hinson, R. (3)
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Subject
Ghana (19)
Innovation (5)
Trust (4)
Emerging market (3)
Attitude (2)
Customer engagement (2)
Customer involvement (2)
Customer satisfaction (2)
Dialogic communication (2)
Entrepreneurship (2)
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Date Issued
2018 (24)
2019 (13)
2017 (5)
2015 (3)
2016 (3)
2014 (2)
Has File(s)
Yes (50)