Please use this identifier to cite or link to this item: http://hdl.handle.net/123456789/21692
Title: Information on the Go: Perspective of Academic Librarians on Use of Social Media in Reference Services
Authors: Ahenkorah-Marfo, M
Akussah, H
Keywords: Social media
library outreach
on-line services
academic libraries
Ghana
Issue Date: Feb-2017
Publisher: International Information & Library Review - Taylor & Francis
Citation: Michael Ahenkorah-Marfo & Harry Akussah (2017): Information on the Go: Perspective of Academic Librarians on Use of Social Media in Reference Services, International Information & Library Review, DOI: 10.1080/10572317.2016.1278190
Abstract: Librarians have different perceptions on the employment of social media in library services. This research focused on investigating the perceptions that academic librarians in Ghana hold about the employment of social media in providing reference and user services. A quantitative research approach employing a Likert-type questionnaire was used in soliciting the views of 99 librarians from six top public and private universities in Ghana on their perspective on the use of socialmedia in providing reference and user services. The findings of the study indicate mixed perceptions on the application of social media in reference and user services. These are variously attributed to lack of skills on the part of librarians to use social media, low bandwidth and poor internet connectivity, and inadequate support/motivation from parent institutions among others. As a result, librarians found the traditional mode of service delivery more comfortable, though they knew the importance of social media in their services. The study recommended, among others, development of skills and sensitization workshops to whip up interest in librarians to use social media in reference and user services.
URI: http://dx.doi.org/10.1080/10572317.2016.1278190
ISSN: 1057-2317
Appears in Collections:Department of Information Studies

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