Browsing by Author Braimah, M.
Showing results 1 to 3 of 3
|Jun-2016||Corporate Rebranding and Corporate Brand Image: The Mediating Role of Marketing Communication||Braimah, M.; Narteh, B.; University of Ghana, College of Humanities, Business School, Department of Marketing and Consumer Management; Abubakari, A.|
|2013||Relationship marketing and customer loyalty: Evidence from the Ghanaian luxury hotel industry||Narteh, B.; Agbemebease, G, K.,; Akortsu, P.A.; Braimah, M.|
|Jun-2016||Students` Perception of Service Quality in Higher Educational Institutions in Ghana and Its Effects on their Loyalty||Hinson, R. E.; Braimah, M.; xvi, 151p. : ill.; Zakari, B.; University of Ghana, College of Humanities, Business School, Department of Marketing and Consumer Management|